There's a question floating around every creative office: Is AI going to replace graphic designers? It's the kind of question that makes some people defensive & some people excited - which is honestly the most honest reaction. So instead of just throwing opinions at you, we went straight to the source. We sat down with Vinushki Ramanayake, one of our own graphic designers here at Echt, and asked her what she thought about this. What followed was one of the most refreshing, no-fluff...

From January to March 2026, Echt Social managed performance marketing for Peugeot, Sri Lanka. We ran ads on digital platforms and our goal was to generate leads efficiently. This case study shows month‑by‑month changes in spend, leads, reach, impressions, cost per lead, and CTR. Take a Look at the Numbers First, let me run you through the numbers real quick; Campaign Period We’re looking at the performance from January to March 2026. That’s a total of 3 months. Month‑by‑Month Performance...

If you've ever wondered where serious B2B buyers actually hang out online - they're on LinkedIn. And in 2026, that's not a mere assumption, but a fact. LinkedIn now has over 1.3 billion members, clocking up an incredible 1.4 billion site visits in February 2026 alone. More importantly, 4/5 LinkedIn members drive business decisions at their companies. That means when someone is scrolling their LinkedIn feed, they're in work mode. They’re thinking about problems to solve, tools to invest in,...